Is Square 1:1 Video Still Worth It?
Quick answer
Yes, for feed posts and carousels. Meta's help center lists 1:1 and 4:5 as supported for Feed placements, while 9:16 is recommended for Stories and Reels. Use square when a post will live in the feed or alongside square images; use 9:16 for Reels and TikTok.
Instagram, Facebook & TikTok · Only use clips you own or have permission to use.
Key takeaways
- 1:1 is supported in Instagram and Facebook feeds.
- 4:5 takes more vertical space in feeds.
- 9:16 is recommended for Stories and Reels.
- Square works well for carousels and grid-consistent posts.
- Keep your subject centered when cropping to square.
On this page
Where square still fits
- Feed posts: Meta lists 1:1 as supported for Feed placements on Instagram and Facebook.
- Carousels: Meta recommends 1:1 or 4:5 for carousel images, and mixing ratios inside a carousel looks messy.
- Cross-posting: a square frame sits reasonably in both landscape and vertical layouts.
Where it doesn't
- Reels, TikTok and Stories: these are full-screen vertical. Meta recommends 9:16 for Stories and Reels placements. A square clip there leaves empty space.
- Maximum feed space: 4:5 is taller, and Meta recommends it for Facebook Feed.
Square vs 4:5 vs 9:16
| Ratio | Best for |
|---|---|
| 1:1 | Feed posts, carousels, cross-posting |
| 4:5 | Taller feed posts |
| 9:16 | Reels, TikTok, Stories |
More in the aspect ratio guide.
Cropping to square without losing the subject
- Frame the subject near the center when filming.
- Leave space around them so a crop doesn't cut heads or hands.
- Check text and logos stay inside the frame.
- If the subject is off-center, crop manually in your editor.
Is it worth making square versions?
If your audience sees you mostly in the feed or you post carousels, yes. If most views come from Reels and TikTok, put your effort into 9:16 and treat square as an extra.
How VDOHBoost fits
VDOHBoost offers a 1:1 crop when you export a segment from your own Instagram, Facebook or TikTok post. VDOHBoost's 9:16, 1:1 and 16:9 crops are center crops; if you need to reframe around a person, choose Original and adjust the framing in your editor.
In VDOHBoost the flow is Paste → Trim → Done:
- Paste a link to your own clip
- Tick the rights checkbox
- Press "Get clip" and wait for loading
- Trim the clip on the "READY TO TRIM" screen
- Choose a crop: Original, 9:16, 1:1 or 16:9
- Export, then "Download MP4"
VDOHBoost exports up to 720p.
Make a square clip from your own post →
FAQ
Is 1:1 video still supported on Instagram?
Yes. Meta's help center lists 1:1 as supported for Instagram and Facebook Feed placements, alongside 4:5.
Is 1:1 or 4:5 better for the feed?
4:5 takes more vertical screen space and is Meta's recommendation for Facebook Feed. 1:1 is still supported and is useful for carousels and consistent grids.
Should I post square videos as Reels?
Usually not. Reels are full-screen vertical, and Meta recommends 9:16 there.
How do I crop a video to square without cutting off the subject?
Keep the subject near the center when filming. If it isn't centered, crop manually in your editor so you can position the frame.
Does square work on TikTok?
TikTok is built around full-screen vertical video, so 9:16 is the better fit.
Summary
Square is still useful for feed posts and carousels, but 9:16 wins for Reels, TikTok and Stories.
Ready to crop your own clip?
Paste a link to an Instagram, Facebook or TikTok clip you own or have permission to use.
Paste a link to your clip